Agile marketing activities through correlation of anonymized operators’ data with financial industry data

Jul 2, 2019 | General, Technical

Ioannis Makropoulos, FNET, Leader WP6   Use-case scenario This use-case scenario shows the capabilities that advanced anonymization techniques, which will be developed in Safe-DEED and which are provided in data marketplace, can have for advanced marketing...

Identifying User Expectations for a Data Valuation Platform

Jun 11, 2019 | General, Technical

Ludovico Boratto, EURECAT, Leader WP 4 The “Big data is the new oil” analogy is one of the most omnipresent clichés to appear in the last several years in research, technology, and business. Resisting the temptation to dismiss it as just a marketing...

Ontology about collaboration improvements in the domain of semiconductor supply chain

May 16, 2019 | Business, General, Technical

Seula Lee, Infineon, Leader WP 7 In today’s digitalized world, human as a user of system and the computer as commanding algorithm have to understand in a similar way to implement new concept. An ontology with semantic web provides this lingua franca. It was introduced...

Methods enabling privacy-preserving computations on customer data

Apr 8, 2019 | Business, General, Technical

Sebastian Ramacher, TU Graz, Leader WP 5 In Safe-DEED, we focus on a different architectural paradigm of a decentralized data marketplace. We assume that data is not stored in a centralized repository or database, but instead companies keep their dataset. Therefore,...

Finding a Business Model for Decentralized Data Marketplaces

Mar 21, 2019 | Business, General, Technical

Mark de Reuver, TU Delft, Leader WP 2 Introduction What are viable business models for Safe-DEED technologies? Safe-DEED is not just about bringing cutting-edge technologies that preserve privacy on data marketplaces. It is also about innovative business models for...